​Case Study: How Ujamaa Solutions Designed a Sustainable Organization Fit for its Purpose

Picture of Mark Pegues writing on the window at Georgia Tech overlooking downtown Atlanta.

Utilizing Digital Organization Design to Serve the Emerging Pan-Afrikan Business Market. 

Company Overview
Ujamaa Solutions LLC is an Atlanta-based strategy and innovation firm committed to building sustainable Pan-Afrikan organizations. Ujamaa Solutions specializes in modernizing businesses through strategy and organization design. In today's business world, that means digitizing your organization.

Executive Summary
What better way to test your technology and design process than on your own organization. Ujamaa Solutions used and continues to use its proprietary technology, the UjaMap, to continuously improve its operations, drive growth, and encourage an innovative culture. The UjaMap gives Ujamaa Solutions the research needed to design its organization utilizing its current resources and capabilities.

Ujamaa Solutions was designed to be completely digital and has positioned itself as a leader in this Fourth Industrial Revolution. Ujamaa Solutions’s digital organization design has given them a global reach with a modern business model.  

Challenges

• Need to be organized enough to optimize its strengths.
• Need to overcome limited financial ability without affecting productivity

Solution
Ujamaa Solutions swallowed its own medicine by using its proprietary technology, the UjaMap, to find and improve its weaknesses/limitations. We redesigned our key processes around our key resources and then added more intellectual capital. Next, we optimized our organization around our intellectual capital, instead of financial capital. This enabled us to pursue intellectual capital-based opportunities rather than financial capital-based opportunities.

Results

• Increased productivity by over 100%
• Eliminated the need for financial capital in order to produce

Learn more about Ujamaa Solutions at www.ujamaasolutions.com